Large service organizations and associations rely on service marketing to get new clients. As the nature of the offering isn’t physical, they need to build trust in their organization. Thus, the focus of association marketing and large service organizations should be on communicating the benefits by capitalizing on the whole experience that comes with their service delivery.
Direct Objective has extensive service marketing experience working with large organizations and associations that target businesses or professionals in a certain field.
Our team can assist you in:
Whether you are operating provincially, nationally, or internationally, we can assist you throughout the process of acquiring new members and clients. We act as an extension of your organization to identify prospective members and educate them on what you offer. We not only create demand and interest, but we nurture these prospects, making sure they have all the information to become clients or be transferred to your team to become customers.
To ensure the viability of your business, it is not enough to simply acquire new members. Our experience demonstrates that you must continue to invest in securing membership renewals. Our capable team is here to assess, analyze, and recommend ways to increase membership retention rates for your organization or association.
We believe that a strong ecosystem allows service-based organizations to thrive. We can facilitate the development of partnerships, alliances, and sponsorship opportunities that will lead to win-win growth situations.
We have experience working with:
Here is a partial list of satisfied clients we’ve had the privilege of working with:
Direct Objective is proud of the marketing services it has provided to large service organizations and associations for more than 15 years.
“Ranking our Web site high on search engines results, designing a professional Web site look and developing engaging relevant content for a heavy technology company like us resulted in a dramatic increase in client leads that we receive from our Web site.”Simon Robin CEO, Hardent